Job Description

The Social Media Specialist (Community Manager) will implement the Bell Business online community strategy, managing engagement and interactivity with its audience, and fostering community spirit.

This role will coordinate primarily with the multiple teams across Bell's business and mobility divisions to support their respective missions, ensuring consistency in voice and cultivating a strong community around the brand. Additionally, this role will also provide support for consumer-focused and brand initiatives on an as-needed basis. We're looking for someone who thrives in a fast-paced environment and who enjoys collaborating with like-minded, high energy professionals. The ideal candidate must also have strong project management experience and exceptional communication and interpersonal skills.

Responsibilities :

• Managing our social media communities across all social platforms (Twitter, LinkedIn, Facebook, Instagram etc)
• Coordinating with stakeholders across Bell to ensure superior quality of customer service and support is provided to our community
• Setting up and measuring the performance of paid campaigns on various social platforms (LinkedIn, Facebook, Instagram, Twitter, Snapchat etc)
• Writing and creating content (tweets, Facebook posts, visuals, blog posts etc) for social media channels
• Distributing content across our social channels and administering sponsored campaigns
• Monitoring effective benchmarks for measuring the growth of the community, and analyzing, reviewing, and reporting on effectiveness of new initiatives
• Regularly feeding back insights gained from community monitoring into marketing, product and customer service teams to help them evolve their strategies, and vice versa
• Monitoring trends in online community tools and applications

Critical Qualifications/Competencies :

• 2-4 years of experience in social media, with a proven ability to build and engage online communities
• Experience planning and executing paid social campaigns
• Flexible and able to comfortably operate in an ever-changing environment
• Creative, diplomatic, and cool under pressure with fantastic interpersonal skills
• University or College degree in Marketing, Communications, Business, and/or relevant job experience
• Advanced technical understanding and interest of business innovation and technology, with the ability to grasp complex concepts and articulate them in a simple and engaging way
• Familiar with the capabilities and limitations of various social channels and platforms i.e., LinkedIn, Facebook, Instagram, Twitter, etc.
• Experience using social media management systems (Hootsuite, Lithium, etc)
• Strong project management and organizational skills
• Ability to effectively communicate information and ideas in written and verbal format, and build and maintain relationships
• Team player, with the confidence to take the lead and guide other departments when necessary
• Preferred Qualifications/Competencies
• Graphic Design Skills (e.g. Photoshop)
• Experience with Wordpress
• Customer Service Experience
• Comfortable working in a virtual team environment
• Knowledge of subjects such as Cloud Computing, Unified Communications, Data Centres, and the telecommunications industry as a whole